Optimisation des performances d’innovation : Une approche combinant inventivité technique et recherche du succès commercial.

Abstract : This industrial PhD Thesis realized in common with LCPI and ELM Leblanc (Bosch group) is entitled: "Optimization of innovation performances: An approach combining technical creativity and research of commercial success".The research work focuses, on the one hand, on the analysis of the characteristics of innovation and more precisely on the assessment of company innovation capacity and, on the other hand, on the inventory of methodolgies which are likely to develop this capacity.Two solutions, identified as complementary, are identified and their assumed impact on innovation capacity is described in the framework of hypothesis. These solutions are TRIZ and Blue Ocean Strategy. Their potential is then tested within experiments in an industrial case: the development of a new generation of hybrid heating appliances.
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Marc Trela. Optimisation des performances d’innovation : Une approche combinant inventivité technique et recherche du succès commercial.. Génie des procédés. Ecole nationale supérieure d'arts et métiers - ENSAM, 2013. Français. ⟨NNT : 2013ENAM0030⟩. ⟨pastel-01016664⟩

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