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, MOTS CLÉS Economie industrielle, régulation, audiovisuel cinéma RÉSUMÉ

, Celle-ci accorde aux chaînes des fréquences hertziennes enéchange d'obligations de financement et de diffusion. Il en résulte un système administré dont les règles ont très peuévolué en trente ans. Cette organisation industrielle s'essouffle: la part de marché des films français en salle stagne, tandis que le public vieillit. La rentabilité des chaînes de télévision s'effrite et les fictions qu'elles financent s'exportent mal. L'entrée des plateformesétrangères telles que Netflix fragmente encore l'audience. L'objectif de ce travail est d'étudier l'évolution de l'industrie audiovisuelle française et de sa régulation, depuis la libéralisation de la télévision d'État, ainsi que d'analyser l, pp.1984-86